E-Commerce and Direct Sales Transform the Hair And Scalp Care Buying Journey
The hair and scalp care market is expanding as consumers increasingly focus on scalp health, targeted treatments, ingredient transparency, and personalized hair routines. The market was valued at USD 88.2 billion in 2025 and is estimated to reach USD 93.6 billion in 2026, before growing to USD 150.5 billion by 2033 at a 7.0% CAGR from 2026 to 2033. Rising concerns around hair loss, dandruff,...
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