The insurance industry offers opportunities for individuals who want to enter insurance distribution without setting up a traditional insurance office. One such route is becoming a Point of Sales Person, commonly known as a POSP. Eligible individuals can sell specified insurance products after completing the required training and certification process.

For people considering this opportunity, selecting an appropriate organisation is an important decision. The available insurance products, training, digital tools, customer support and payout process can all influence the experience of working as a POSP.

What Is a POSP Insurance Partner?

A POSP insurance partner is an individual who works with an authorised insurance intermediary or insurer to distribute eligible insurance products. The individual must meet the applicable eligibility conditions and complete the prescribed training and certification requirements.

Depending on the organisation and applicable regulations, a POSP may be able to offer products in categories such as motor, health and other permitted insurance segments.

The role is not limited to selling policies. A POSP should understand customer requirements, explain relevant policy features accurately and help customers through the purchase process.

How to Become a POSP

The process can vary depending on the organisation, but prospective partners generally need to complete an onboarding process and provide the required documents.

Training is an important part of the process because POSPs need to understand the insurance products they are permitted to sell and the applicable customer-facing requirements. Certification or assessment may also be required before the individual can begin distributing eligible products.

Once the onboarding requirements are completed, partners may receive access to digital tools for quotations, applications, policy issuance and customer management.

Choosing the Right Platform

Before joining a POSP insurance partner, prospective partners should compare the services and support offered by different organisations.

Some factors worth checking include:

• Insurance product categories available
• Training and certification assistance
• Digital onboarding process
• Quotation and policy issuance tools
• Partner dashboard
• Customer support
• Policy servicing facilities
• Renewal assistance
• Commission and payout terms
• Ease of managing customer applications

A wider product selection can be useful because different customers have different insurance requirements. However, partners should always verify which products they are authorised to distribute and understand the applicable terms.

Benefits of the POSP Model

The POSP model can be suitable for people who want flexibility in insurance distribution. Individuals with sales experience, existing customer relationships or other customer-facing activities may be able to incorporate insurance products into their existing work, subject to applicable requirements.

Digital tools can also make routine activities more convenient. Depending on the platform, partners may be able to generate quotations, submit applications and access policy information online.

However, potential earnings should not be treated as guaranteed. Actual income can depend on sales, customer acquisition, product categories and applicable commission arrangements.

Why Partner Support Matters

A new POSP may need assistance while learning about products, completing applications or resolving customer-related issues. Reliable partner support can therefore make the onboarding and working experience easier.

When comparing platforms, look beyond promotional claims and understand the actual training, technology and support available. Clear communication about commissions, payouts and responsibilities is equally important.

Things to Consider Before Registration

Before registering, check the eligibility criteria, training requirements, product range, technology, support facilities and applicable terms. It is also advisable to understand the organisation's regulatory framework and the responsibilities associated with selling insurance products.

Choosing a suitable POSP opportunity is ultimately about finding a partnership that matches your skills, customer base and long-term objectives. A well-structured platform can provide the tools and support needed to serve customers responsibly while building experience in insurance distribution.